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Hi! Welcome to Chiro Assistant 101! Here you will recieve FREE practice building tips, advice specifically for CA's, and MORE! Enjoy! :)

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Hi! I’m the Office Manager at Yost Family Chiropractic (located in Urbandale, IA). I’ve been a Chiropractic Assistant and a part of this team since 2006! When I started this job, I had NO IDEA I’d like my job and have as much fun as I do every day…and that is thanks to the WONDERFUL team I work with and the FABULOUS patients that allow us to be a part of their healthcare and lives. To give you an idea of my many roles I take part in each day would be next to impossible! I’ve scrubbed toilets, done laundry, answered phones, scheduled appointments, verified and billed with insurance companies, fixed computers, and been a listening ear for others…with everything else in between! :) I absolutely LOVE what I do and appreciate knowing that while Chiropractors are improving lives every day, SO AM I! Learn more about where I spend my day by visiting www.YostFamilyChiropractic.com.

Thursday, January 19, 2012

ValenSpine's 101

February 14th is JUST around the corner…VALENTINE’s DAY!  When you think of Valentine’s Day, what comes to mind?  For most, it’s finding the perfect gift for that special someone…which means, it’s the perfect time to help make this conquest easy for your Practice Members by offering something for them to gift!

You could do this in a couple of different ways; either by holding an event with a New Patient special, some kind of Gift Certificate that includes a fun gift with purchase, OR BOTH!

Event with New Patient Special: “ValenSpine’s Week!” 
Start planning TODAY!  Ideally you’ll want 4 weeks prior to the event for planning, but this is definitely one that can be whipped up very quickly, in case you are reading this with not enough time.  To get the most out of your event, you’ll want to start marketing it (spreading the word) to your Practice Members two weeks prior.  Pick the week to celebrate ValenSpine’s (Feb 13th-18th, 2012), come up with a fun coupon to pass out to your current practice members and just explain that “We are here to help you and your loved ones feel great and adopt healthy habits!  If you have found chiropractic care valuable for yourself, may we ask that you share this coupon with your personal recommendation to your friends & family?  Thanks for helping us help more people!”


Gift Certificate with Gift with Purchase:
You can do this with a New Patient Chiropractic Special, or to do something even a little different than the usual, if your office offers alternative healings, such as massage or acupuncture, what about coming up with a fun massage and/or acupuncture package that includes a gift with purchase (Valentine’s gift basket).   This makes Valentine’s shopping stress-fee yet very satisfying!  Again, begin spreading the word about this AT LEAST two weeks before, if not even a little earlier for those early-bird shoppers! 

By spreading the word/marketing, I mean passing out flyers to all Practice Members while they are in your office, sharing on any social media sites you utilize, and sending an email tid-bit about it to your mailing list.

Have a Blessed ValenSpine’s Day!  ~Katie Ramsey
"Roses are red,
Violets are blue,
Your back likes Chiropractic,
And your heart does too!"
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